DIMOCO trend update: FINTECH: The Evolution

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Fintech: The Evolution

Barter trade, commodity or weight money… it was a long evolution and a big revolution to the introduction of currency as we know it today. With the digital age and the introduction of various screens, the entire payment industry was transformed once again. The digital landscape changed and so did the opportunities to purchase goods and services.

 

Digitalization led to the second revolution in the financial industry. The “over-all-screens” trend didn’t stop in front of the financial industry’s door. It was just overflowed by new payment possibilities.

 

And here we are: While digital payments like carrier billing available as a way of paying for goods and services online, banking institutions are now challenged to keep up with the influences of the new digital world.

 

Welcome to the FinTech era. Another star on the payments sky, the third revolution lets companies engage technology to optimize financial services. This is not new for carrier billing companies, like DIMOCO, it is just the fact that we now found our place within a broader landscape. Hello to all other FinTech companies out

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there, welcome to

our world. We are leading the charge to finnovate the financial technology sector. Are you ready for the fourth revolution? ;-)

 

Meet us at Dmexco in Cologne!

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150901 DIMOCO on tour dmexco-01

 

DIMOCO will be on the move during September…

 

Lily Xenou, George Avgouleas (DIMOCO Greece) and Sebastian König

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(DIMOCO Germany) will represent DIMOCO at Dmexco from 16.-17.9. in Cologne and are looking forward to seeing you there!

We had a great time in NY @ the Affiliate Summit East 2015

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150806 Affiliate summit

 

The Affiliate Summit East 2015 was again THE EVENT to look for the latest trends and insights from providers and experts on affiliate marketing programs.

We want to thank all for the valuable and high level discussions which will bring DIMOCO a big step forward!

 

See you next year!!!

Direct Carrier Billing in Finland via DIMOCO available

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From now on, digital content can be billed via DIMOCO Direct Carrier Billing on the Finnish market.
While users benefit from a simple, quick and secure check-out process to pay for their content via their mobile network operators’ invoices, merchants profit from an additional sales channel with higher conversion rates*.

 

“Finland is a highly-developed mobile market, perfect for carrier billing as a payment option in digital content stores”, says Gerald Tauchner, DIMOCO co-founder and CEO, adding: “Having direct carrier billing now available in Finland will give our customers a tremendous sales boost”.

 

As confirmed in the current Juniper Research white paper, carrier billing is the user-preferred payment option for billing digital content: 75% of European users prefer carrier billing if the payment option is available in digital content stores.

 

 

Finland: A highly developed mobile market

With 6.34 million smartphones, accounting for 84.1 percent of all available handsets, Finland is one of the most highly developed telecommunications markets in Europe. “Smartphones are an interesting market indicator – making easy-one-click ordering of digital content possible. If direct carrier billing is then offered as a payment option, the digital content storefront will be even more successful”, comments Tauchner. DIMOCO carrier billing is available from now on to bill digital content in a price range of 10 cents up to 60 euros and can be implemented by merchants trading in the Finnish market. Users conveniently order their digital content on their smartphones and confirm their payment with one simple click.

 

European Carrier Billing Market*

  • Carrier billing implementation sees higher conversion rates & transaction values: First-time conversion rates with carrier billing 70%, compared to 10-12% with credit cards. The uplift is particularly pronounced for micro-payments (under 10 euros). For repeat purchases, the conversion rate with carrier billing is 80-88%, as opposed to 20-25% credit card billing.
  • Value of digital content billed via carrier billing: From approx. EUR 1.8 billion in 2014, the value of digital content billed via carrier billing will rise to nearly EUR 9.8 billion in 2019, an average annual growth of 41% over the forecasted period.
  • The digital content market in Europe: The European digital content market is expected to increase from an estimated EUR 23 billion in 2014 to 35.7 billion in 2019. Games and videos will remain the most popular carrier billing content categories, generating combined sales of more than EUR 5.3 billion annually by 2019.

 

*Source: DIMOCO & Juniper Research White Paper 2015, Download here

DIMOCO shows how the digital generation travels

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140710 Mr D post-01

 

Mister digital goes on a holiday trip:

SMS and mobile operator payment are an ideal complement
With our second edition of Mister Digital we show how the digital generation travels. Mr. D. communicates, researches and organizes his holiday plus the accompanying info & entertainment program on his smartphone, tablet, and laptop.

While texting in the application-to-person sector can be used for information purposes when travelling, mobile operator payment makes quick and easy payment of digital content such as tickets, possible. The travel industry has long discovered the benefits of the mobile channel, thereby significantly increasing usage rates by smartphone and tablet users.

 

140715 Mr.D Summer poster

 

You can download the poster here