industry terms with a hierarchy-graph in part 2. (click to view the whole poster) This hierarchy overly simplifies the complex array of payment industry solutions and does not include all the current and emerging solutions and permutations between multiple solutions in mobile commerce. What this format does provide is calibration of the common terms in mobile commerce, showing (for instance) that mobile wallets – which dominate the industry media this year with headlines about wallet wars – is a subset of mobile commerce. As investigative reporters have been seeking to get a scoop on launch dates for the various marquee mobile wallet providers in the news, there has been a nearly invisible portion of the Mobile Commerce landscape that is broadly referred to as “Carrier Commerce”. In part 3 I will let you know something more about the two major sectors of Carrier Commerce! Stay tuned! Yours John BaRoss
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